Smith, Reed and Rana – founding Partners in VUEAV. A new business focused on Solutions for the Enterprise and Entertainment sectors within the Middle East.

Date of CoolVue start up inserted here – Dubai – Industry veterans and long term Middle East residents, Simon Smith, Matt Reed and Anju Rana today announced Vue AV a new Technology business focused on Customer Service and Excellence within the networked visualization sector for the Entertainment and Enterprise markets. Focused on building long term relationships with multiple channel partners across a variety of industry sectors, VueAV solutions help people to enjoy compelling entertainment experiences, knowledge sharing and smart decision-making in
corporate, governmental, and educational organizations.

Middle East. Having set up the Dubai Operations for Christie over 10 years ago, all 3 have been responsible for the growth of the business and have intimate knowledge of the markets locally. Smith was VP EMEA for Christie prior to starting the VueAV and will look to leverage over 30 years of experience with the industry. Commenting on VueAV Smith said “ we are passionate about offering the best service and support within the region. We are truly a people business and having Matt and Anju as part of the Management team I am confident we can deliver an outstanding customer engagement experience” Reed added, “ with the Claro, Christie and AV
Stumpfl product lines plus many more to come, we can offer a truly consultative approach and design and deliver the very best solutions. “ This will be backed up by a concierge customer experience to our Partners” commented Rana.